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Elevate Your Online Tutoring Business with 3 Proven Tactics

As the owner of a tutoring website, it can be hard to stand out from the competition. You want to ensure that your tutors are happy and engaged, even as you want to take on more tutoring jobs! Here are a few tips to help you deliver top-notch service to your clients.

Hubert Chan
29 Apr 2024 14 min

Tip #1:  Have a Tutor on Standby

Have a Tutor on Standby While every business is unique, there are always peak times. For example, SAT tutors are very busy before SAT testing times, particularly in the fall, and students in Hong Kong like working with tutors on Saturday mornings, which ends up being Friday evenings in the US.

Whatever your peak time, it’s a good idea to have a tutor on standby who can take over if another tutor doesn’t show up or has a technical issue.

Of course, if you have a private tutor on standby, you’ll need to have a way to compensate them. There are a few choices:

  • You can offer a small salary be on standby for five minutes at the top of the hour, then release them if you don’t need them.
  • Alternatively, you can offer to pay them more per hour if they do fill in for another tutor.

Tip #2:  Find Multitalented Freelancers

However, you can also have private tutors on standby who are getting work done for your tutoring website. If you hire tutors who have multiple small business skills, they can help you with other elements of your tutoring website while on standby, so you always get work for your money.

Good secondary skills would include:

  • Graphic Design
  • Writing
  • Editing
  • Marketing
  • SEO
  • Coding
  • Video Editing
  • Curriculum Development

While every tutoring website has different needs, having standby private tutors put in work that helps you grow your tutoring business is often a better use of your finances.

Tip #3:  Have a Multinational Team

One of the biggest benefits of running a tutoring website is that you can hire private tutors from all around the world. This allows members of your team to take holidays while others fill in.

An American tutor will likely want to take Thanksgiving week off in November, while a Canadian tutor will take Thanksgiving off in October. These two private tutors could potentially substitute for each other without disrupting lessons.

Similarly, having private tutors in different time zones allows for more flexibility in scheduling students. What might be noon on the East Coast of the US is 9 am in Hawa’ii, 6 pm in England, and 3:30 am in Australia.

While having team members all over the world can make your job as a manager more challenging, the added flexibility in booking and covering clients is well worth the effort.

When you’re running a tutoring website, it’s hard to know how to best prioritize your limited resources. By having a tutor on standby, particularly during busy times, you can avoid the stress of trying to replace tutors last minute. These private tutors can spend their standby time working on other items for your tutoring website, such as writing blogs, creating graphics, or developing curriculums. Another way to boost your tutoring business is to take advantage of being remote by hiring a multinational team, making it easier to find substitutes during holidays and schedule clients.